Wine Tourism Development Manager

Sommellerie & Wine Tourism

Main role

A Wine Tourism Development Manager has to design innovative projects for the company that both boost interest in the region and stimulate business activity. They create events, in line with business strategy, inspired by the culture of the local area and regional identity.

SIMILAR JOB TITLES

Wine Tourism Project Manager, Tourism Development Officer, Wine & Spirits Development Manager

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Job tasks

  • Conducting opportunity analyses by monitoring the wine and tourism sectors
  • Designing and implementing the company’s communication plan, managing public relations, and organising events using digital tools, social media, and foreign languages
  • Planning and optimising visitor activities, evaluating implementation costs, and ensuring budget follow-up
  • Enhancing the company’s image, reputation, and local identity, and sharing the culture of the region with visitors
  • Organising and managing the sale of wine tourism products and services, developing the commercial offer, and building customer loyalty

Required skills

Communication skills, Customer relations, Organisational skills, Creativity, Interest in the world of wine and spirits.

What you need to learn/master

Project management, Good written and oral communication, Digital and web project management, Promotional and creative methods, Design of wine tourism products.

  • Level of qualification: Bachelor Year 3 (3 years of post-High School education)

Career opportunities & progression

After several years of experience, the wine tourism development officer can progress to positions such as project or department manager, communications officer, communications director, events project manager, wine tourism manager, or consultant in territorial and tourism development.

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